Referrals got you momentum. Positioning gives you control.

Your agency works, but every time you get busy with delivery, the marketing stops. Your pipeline dries up, and you're back to hoping someone remembers to send you a referral.

We help sub-$1M agencies break that feast-or-famine cycle with positioning so clear it does the selling for you, plus the assets and system to keep new conversations coming in even when you're buried in client work.

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Positioning work in the wild

Why agencies get stuck on referrals

It always starts the same. You land a few good clients, put your head down to deliver, and marketing slips. Soon the only work coming in is from people who already know you.

That feels fine until a client leaves. You can't dial referrals up to fill the gap, so you scramble back into marketing, land a little, get busy, and stop again.

That's Delivery Drag: client work crowds out the work that brings new clients in. Referral reliance is the symptom. Delivery Drag is the cause.

What you're trying to build

Collaborate seamlessly across devices from wherever you may be – whether you’re in the office, on the go, or making last-minute changes before your next meeting.

I think of this as a design resource that really helps you find the vision on sections and pages that often can seem boring to design. It does a great job of providing you alternative options that you can easily extend.

Most agencies only have a lead problem because they have a positioning problem.

When you do find time to market, it sounds like everyone else, so you work twice as hard for half the result. Weak positioning and an inconsistent calendar feed each other. Strong positioning breaks the loop: the right people recognize you faster, you need less marketing to get noticed, referrals get easier, and the whole business gets simpler.

Most "positioning exercises" stop at a new headline. That's paint. Positioning isn't what you claim. It's what your business consistently proves.

See the System

Coaching that delivers measurable growth

Real results from agency owners we've worked with.

"This template is really nice and offers quite a large set of options. It’s beautiful and the coding is done quickly and seamlessly. Thank you!"

Mark Robinson

Product Designer, Google

"Ive had the pleasure of working with Sprocket Rocket since its inception and find it to be an invaluable tool in helping modernize our HubSpot build process."

Meg Riley

Product Designer, Google

"This template is really nice and offers quite a large set of options. It’s beautiful and the coding is done quickly and seamlessly. Thank you!"

Mark Robinson

Product Designer, Google

"Ive had the pleasure of working with Sprocket Rocket since its inception and find it to be an invaluable tool in helping modernize our HubSpot build process."

Meg Riley

Product Designer, Google

"This template is really nice and offers quite a large set of options. It’s beautiful and the coding is done quickly and seamlessly. Thank you!"

Mark Robinson

Product Designer, Google

"Ive had the pleasure of working with Sprocket Rocket since its inception and find it to be an invaluable tool in helping modernize our HubSpot build process."

Meg Riley

Product Designer, Google

What is the Dynamic Agency OS?

The Dynamic Agency OS isn't a messaging framework. It's how to take an agency from "we get by on referrals" to "we know exactly who we're for, we can prove it, and we market on purpose."

We find what makes you genuinely different, build the assets that show it off, and set up a marketing system that keeps running even when delivery gets heavy, so the next busy season doesn't cost you your pipeline.

Want to See a Positioning Example?

How the core engagement works

With the Dynamic Agency OS, you don't collect tactics. You install the infrastructure that makes growth stable, repeatable, and intentional.

Month 1: The Positioning

We start in the workbook and walk through the differentiation levers to pull out what sets you apart. We look hard at your competition, find the angles nobody else is claiming, and lock in positioning you can build the whole business around.

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Month 2: The Assets

Most agencies at this stage are missing the pieces that make positioning real. We build what you need so your positioning shows up everywhere a buyer looks.

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Month 3: The System

We set up a marketing system you can keep running when you're slammed, using AI tools, the right workflows, and a clear minimum cadence. By the end, you have a machine that keeps conversations coming in.

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Three ways to work together

Get off the referral roller coaster. Get clarity in a couple of weeks, or build the whole system in 90 days.

$ 1,997 one time

Two 90-minute 1:1 sessions
Your Advantage Report, differentiators ranked
Ready-to-use messaging: headline, positioning, pitch
An action plan to put it to work
Lifetime access to the Dynamic Agency Community

See the Intensive

1:1 Coaching

$ 2,997 /mo

Bi-weekly private coaching calls
Private Slack channel
Month 1: Your Positioning Blueprint
Month 2: rewritten homepage, copy, and profiles
Month 3: your AI-powered Marketing System
Access to Atlas, our marketing platform
The 90-Day Guarantee

Chat with Chris

Cohort

$ 1,497 /mo

Bi-weekly live sessions
Five agencies max
Group & private Slack channels
The same 90-day path: positioning, assets, system
Feedback from agencies at your stage
Lifetime access to Dynamic Agency Community
Runs two to four times a year only

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Proof From Real Agency Owners

The wins speak for themselves. Dozens of agency leaders have used this system to get clear, refine their offer, and finally build predictable growth.

Chris was incredibly helpful. After nearly five years of building our agency through trial and error, his Advantage Intensive gave us a much clearer way to position ourselves based on data and strategy instead of gut instinct.

Aaron Swinton

Product Designer, Google

Two months after launching our offer for our new ICP, we've already had our second-best booked revenue month ever.

Scott Taylor

Product Designer, Google

I went full-time with my agency in May, the same month I started working with Chris. Fast forward 9 months, and we've broken the $1M ARR mark.

Lorenz Esposito

Product Designer, Google

Chris helped me find the best way to communicate the value I provide.

John Ragon

Product Designer, Google

Within 20 minutes of talking to Chris, I had a lot more clarity on my positioning.

Nick Howe

Product Designer, Google